Nestlé Was Unsuccessful in Early Attempts to Sell Its Chocolate

question 94

Multiple Choice

Nestlé was unsuccessful in early attempts to sell its chocolate in India. It discovered its chocolate bars were not suitable for the Indian markets because the candy became messy from sitting in direct sunlight without the benefit of air conditioning. Nestlé adopted an innovative strategy and developed Chocostick,a liquid chocolate that is now very popular. Which management function did Nestlé use to solve its problem?

• A)planning  
• B)controlling  
• C)organizing  
• D)leading

---

Definitions:

Lower SES

Refers to individuals or groups situated at the lower end of the socioeconomic spectrum, often determined by income, education, and occupation.

Body Weights

A measure of an individual's body mass, often linked to health and fitness.

Sedentary Activities

Activities involving little physical movement, often resulting in low energy expenditure.

Fattening Foods

Foods high in calories and low in nutritional value, often contributing to weight gain and obesity.