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An increase in sales over the previous year seems likely since the economy is better this year than last year. Which aspect of S.M.A.R.T. goals would an increase in sales represent?
Customer Opinions
Feedback and perspectives from users or buyers about a product or service, typically used to improve offerings or understand market needs.
Competitive Advantages
Competitive advantages are factors or attributes that allow a company to outperform its competitors, such as superior quality, brand reputation, or cost efficiency.
Value Chain
A model that outlines the series of steps a company takes to create and deliver a product or service to the market, adding value at each stage.
Buying Criteria
The set of attributes or characteristics that consumers consider when deciding to purchase a product or service, such as price, quality, and brand reputation.
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