Narrative 6-2 an Internet Strategy Enabled Nestlé to Change Its Way of Way

question 76

Multiple Choice

Narrative 6-2
An Internet strategy enabled Nestlé to change its way of doing business and allowed the company to change its staid,risk-averse culture. Nestlé leaders overhauled company processes-from buying raw materials to processing purchase orders to marketing the roughly 2,000 products under its 200 brands.
-Refer to Narrative 6-2. Which type of change did Nestlé use to reinvent the company?

• A)activity-oriented  
• B)results-driven  
• C)generational  
• D)vision-driven

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