The Best Criterion to Analyze the Effectiveness of an Advertisement

question 56

Multiple Choice

The best criterion to analyze the effectiveness of an advertisement for applicants is to measure the_____.

• A) cost of the ad per applicant
• B) total number of applicants generated by the ad
• C) number of applicants generated by the ad who were hired
• D) performance level of the hired applicants generated by the ad

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Definitions:

Encryption

The process of converting information or data into a secure format to prevent unauthorized access, ensuring confidentiality.

Digital Certificate

An electronic document used to prove the ownership of a public key, including the identity of the certificate holder and the certificate authority that issued it.

Business To Business (B2B)

Transactions or commerce conducted directly between companies, typically involving bulk transactions.

Wiki

A collaborative online platform that allows users to create, edit, and hyperlink pages with ease, facilitating the collective generation of content.