As Your Business Has Grown, You Have Found It Increasingly

question 17

Multiple Choice

As your business has grown, you have found it increasingly hard to keep track of your mailings to your customers without using a database, so the time has come to use a database, and with it, mail merge technology. You turn to your friend Thomas, since he has been doing mail merges for a long time and can guide you in the use of this tool in Microsoft Word.
-Which of the following is NOT a true statement Thomas can make as he introduces you to merging documents?

• A) As long as you use the brackets, you can type merge fields into the main document on your own.
• B) A record is the information about one individual or object.
• C) Each row of data in a table makes up a complete record.
• D) A data source is a table of information.

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Definitions:

Vertical Merger

A merger between two companies that operate at different stages within the same industry supply chain, enhancing efficiency or reducing costs.

Horizontal Merger

The combination of two or more firms operating in the same industry or producing similar goods or services.

Conglomerate Merger

A transaction that combines companies operating in completely unrelated business activities into a single corporation.

Vertical Merger

The merging of two or more businesses at various phases of production or distribution within the same sector.