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MATCHING -A Technique of Tricking Employees into Divulging Passwords or Other

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MATCHING
-a technique of tricking employees into divulging passwords or other information


Definitions:

Mass Transit

Public transportation systems designed to move large numbers of people efficiently across cities or regions, such as buses, trains, and subways.

Flighting Schedule

A media buying strategy in advertising that alternates between periods of advertising activity and periods of no advertising, to optimize reach and frequency against a target audience.

Promotion

Activities designed to increase the visibility, sales, or acceptance of a product or service.

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