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A positive correlation is to a direct relationship as a negative correlation is to
Customer Preferences
Describes the likes, dislikes, desires, and needs that a customer exhibits when choosing a product or service.
International Fast-Food
Fast-food chains or franchises operating in multiple countries, offering quick service meals with a consistent menu globally.
Marketing Mix
The set of tactical marketing tools—Product, Price, Place, Promotion—that a company uses to produce a desired response in a target market.
Health Drink
A beverage designed to provide health benefits, including vitamins and minerals, to the consumer beyond a simple nutritional value.
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