DrCarver Works for a Manufacturing Company Changing the Designs of Machinery

question 5

Multiple Choice

Dr.Carver works for a manufacturing company changing the designs of machinery so workers can work more quickly,but also safely.Dr.Carver is most likely a practitioner of

• A) industrial psychology
• B) human factors psychology
• C) social psychology
• D) organizational psychology

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Definitions:

Marketing Efforts

Initiatives and activities undertaken by a company to promote its products or services.

Psychographic Segmentation

The process of dividing a market into segments based on consumer personality traits, values, attitudes, interests, and lifestyles.

Marketing Mix

The set of controllable tactical marketing tools—product, price, place, and promotion—that a company uses to produce a desired response from its target market.

Distinctive Understanding

A unique comprehension or insight that sets an individual or concept apart from others.