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_____ is the result of subtracting the project costs from the benefits and then dividing by the costs.
Unit Selling Price
The price at which a single unit of a product is sold to customers.
Unit Variable Costs
The costs that vary directly with the volume of production or sales, such as materials and labor.
Contribution Margin Ratio
The percentage of sales revenue that exceeds variable costs, indicating the portion available to cover fixed costs and generate profit.
Operating Income
Income generated from a company's ongoing, core business operations, excluding deductions of interest and taxes.
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