According to the Elaboration Likelihood Model of Attitude Change,when People

question 111

Multiple Choice

According to the elaboration likelihood model of attitude change,when people ponder the content and logic of persuasive messages,it is referred to as the

• A) objective route.
• B) subjective route.
• C) central route.
• D) peripheral route.

---

Definitions:

Consolidated Net Income

The total net income of a parent company and its subsidiaries after eliminating intercompany transactions, presented in a consolidated financial statement.

Non-Controlling Interest

The portion of equity in a subsidiary not attributable, directly or indirectly, to a parent company.

Intercompany Profits

Profits that arise from transactions between companies under the same parent company, usually eliminated during consolidation of financial statements.

Non-controlling Interest

An ownership stake in a corporation where the stake does not grant the investor sufficient voting power to dictate corporate policy.