What Does the Word Splenius Mean

question 148

Multiple Choice

What does the word splenius mean?

• A)shoulder
• B)neck
• C)wide
• D)bandage

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Definitions:

Shopping Product

A type of product that consumers spend considerable time and effort in gathering information and comparing alternatives before making a purchase.

Discretionary Product

A product that consumers purchase based on personal preference and available income, as opposed to essential goods.

Convenience Product

Goods or services that consumers purchase frequently, immediately, and with minimal effort, such as bread, milk, or gas.

Specialty Product

Goods or services with unique characteristics that buyers are often willing to expend considerable effort to purchase.