The Use of Multiple Methods to Measure Organizational Change Is

question 15

Multiple Choice

The use of multiple methods to measure organizational change is known as:​

• A)​convergence.
• B)​the multitrait-multimethod matrix.
• C)​triangulation.
• D)​the two-layered study.

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Definitions:

Nonpersonal Communication

A type of messaging that does not involve direct personal contact between the sender and receiver, such as advertising, publicity, and sales promotions.

Identified Sponsor

An entity or person who is openly acknowledged as funding or endorsing an advertisement or promotional activity.

Pioneering

The act of being the first to develop or use new methods, areas of knowledge, or activities, often leading to innovation in a field.

Competitive

Relating to or characterized by competition; striving to gain or win something by defeating or establishing superiority over others.