Use the Following to Answer Questions
Big Deer Industries Gathered $2010 \quad 2009$

question 34

Multiple Choice

Use the following to answer questions
Big Deer Industries gathered the following year-end data (in thousands) for 2010 and 2009:
                                                        $2010 \quad 2009$
$\begin{array}{lrr}\text { Current Assets } & \$ 450 & \$ 500 \\\text { Long-Term Assets } & 810 & 620 \\\text { Current Liabilities } & 310 & 420 \\\text { Long-Term Liabilities } & 500 & 610 \\\text { Owners' Equity } & 500 & 300 \\\text { Net Sales } & 900 & 810 \\\text { Gross Margin } & 410 & 400 \\\text { Net Tncome } & 180 & 13\end{array}$
-The return on owners' equity for 2010 was:

• A)35.0%
• B)37.8%
• C)45.0%
• D)57.3%

---

Definitions:

Behavioral Techniques

Methods or strategies used to alter or influence behaviors, often through the application of learning principles.

Negative Reinforcement

A behavioral strategy involving the removal of a stimulus to increase a desired response.

Elimination

The process of removing or excluding specific elements, options, or individuals from consideration or a group.

Social Cognitive Theory

A theory that posits individuals learn by observing others, with personal, behavioral, and environmental factors all interacting to influence learning and behavior.