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In a ____, companies coordinate their strategies, resources, and skill sets by forming long-term, stable relationships with other companies and individuals based on shared purposes.
Behavioral Economics
A branch of economics concerned with understanding how the economic behaviors of individuals and institutions are impacted by factors like psychology, cognition, emotions, culture, and society.
Hindsight Bias
A psychological phenomenon where people believe they could have predicted an event after it has already occurred.
Availability Heuristic
A mental shortcut that relies on immediate examples that come to a person's mind when evaluating a specific topic, concept, method, or decision.
Confirmation Biases
The habit of seeking out, understanding, preferring, and remembering information in a manner that reinforces one's already held beliefs or theories.
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Q69: Two pioneers of usability testing are _