_____ Are Responsible for Purchasing Existing Material and Adapting It

question 34

Short Answer

_____ are responsible for purchasing existing material and adapting it for use on Web sites.

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Definitions:

Consumer Decision Making

The process by which individuals search for, select, purchase, use, and dispose of goods and services, influenced by psychological and social factors.

Checking for Deals

The act of searching or inquiring about discounts, offers, or promotional sales to save money on purchases.

Alternative Evaluation

The phase in the consumer decision-making process where options are assessed and compared before a purchase decision.

Secondary Research

The process of gathering and analyzing existing data that was collected by another person or organization, such as reports, studies, or statistics, saving time and expense compared to conducting primary research.