Cadbury PLC Is the Brand Leader in the Block Chocolate

question 36

True/False

Cadbury PLC is the brand leader in the block chocolate market,yet has relatively low levels of growth in sales year-on-year.This product belongs in the stars category of the BCG Matrix.

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Definitions:

Void

Refers to a contract or legal agreement that lacks validity and is therefore unenforceable by law.

Statute of Frauds

A legal principle requiring certain contracts to be in writing and signed by the parties involved to be enforceable.

Unenforceable

A term used to describe a contract or clause that cannot be legally enforced or compelled in a court of law.

Valid

Having legal force, or being legally binding and enforceable.