Cadbury PLC Is the Brand Leader in the Block Chocolate

question 36

True/False

Cadbury PLC is the brand leader in the block chocolate market,yet has relatively low levels of growth in sales year-on-year.This product belongs in the stars category of the BCG Matrix.

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Definitions:

Salmon Fishing

The activity of catching salmon from their natural habitats, which can involve challenges related to sustainability and conservation.

Decline

A gradual reduction in strength, quality, or number of something, often indicating a downward trend or deterioration.

Wetlands

Ecosystems characterized by the presence of standing water either permanently or seasonally, providing habitat for a wide range of plant and animal species.

Ecological Services

The benefits humans receive from ecosystems, including water purification, pollination, climate regulation, and disease control, among others.