Examlex
Fiedler's contingency theory of leadership recognises that a leader must understand the variable willingness and ability of their potential followers before implementing their strategies.
Online Shopping
The act of purchasing products or services over the internet, allowing consumers to buy goods from the comfort of their own home.
Personal Contact
Direct interaction between two or more people, typically used in marketing to build relationships with customers or clients.
Online Retailers
Businesses that sell products or services over the Internet to consumers, without having physical storefronts.
Dynamic Billboards
Outdoor advertising structures that leverage digital technology to display changing images or messages to capture viewer attention.
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