Anthony Writes Notes That Answer the Questions, "What Will Customers

question 15

Multiple Choice

Anthony writes notes that answer the questions, "what will customers say about me in three years?" "what will the marketing be like?" and "how will the company be run on a day-by-day basis?" These questions are part of the:

• A)Vivid Vision Checklist
• B)the Then Question Checklist
• C)the marketing plan
• D)the financial plan

---

Definitions:

Marginal Product

The additional output that results from using one more unit of a production factor, keeping all other factors constant.

Total Output

The complete quantity of goods and services produced by an economy in a given period.

Life Expectancy

The average number of years an individual or group is expected to live, often used as a statistical measure of health and well-being in a population.

Input Markets

Markets where firms buy resources, services, and goods they need to produce their own products or provide services.