John Is Starting a Sole Proprietorship in Which He Will

question 8

Multiple Choice

John is starting a sole proprietorship in which he will install home stereo systems.John decides to test a paid Google Ad so that the name of his company will gain recognition.This is an example of what marketing mix element?

• A)product
• B)promotion
• C)place
• D)advertising

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Definitions:

Distinctive Mark

A unique symbol or feature that distinguishes a product, service, or entity from others.

Manufacturer

An entity or individual that produces goods on a large scale using machinery, labor, and raw materials.

Equitable Remedy

A legal solution given by a court that requires a party to act or refrain from acting, rather than monetary compensation.

Reformation

An equitable remedy granted by a court to correct or "reform" a written contract so that it reflects the true intentions of the parties.