Bea's Donut Shop Was Asked to Sponsor a Political Group's

question 90

Multiple Choice

Bea's Donut shop was asked to sponsor a political group's event, during which her product would be on display.Bea refused because Bea's donut shop is based on an image of family and tagline of "a taste of friends and family." What is Bea's concern in refusing this marketing opportunity?

• A)managing her brand
• B)the cost of the event
• C)the use of her logo
• D)the use of her tagline

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Definitions:

Direct Leader

A leadership style that involves straightforward management and communication with subordinates.

Trust Perceptions

Individuals' beliefs or expectations about the reliability, integrity, and honesty of others, which can influence interpersonal and organizational relationships.

Benevolence

The quality of being well-meaning and kindly.

Willingness to be Vulnerable

The degree to which an individual is open to the risk of emotional exposure, harm, or uncertainty in relationships.