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What two effects can influence factorial designs?
Niche Cost-Leadership Strategy
An approach where a business aims to be the lowest cost producer in a specific niche or segment of the market.
Market Penetration
A measure of the extent to which a product or service is known and used in a particular market.
Growth Strategies
Plans and actions aimed at increasing the size and scope of a business, including expanding into new markets or increasing product offerings.
Value Map
A strategic tool used to visualize the value proposition of a product or service in relation to its competitors, highlighting strengths and weaknesses.
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