An Attractive Model Used in an Advertising Campaign for Health

question 12

Multiple Choice

An attractive model used in an advertising campaign for health promotion is using

• A)a central route to persuasion
• B)a peripheral route to persuasion
• C)credibility
• D)sex appeal
• E)popularity

---

Definitions:

Revenue

The total income generated by the sale of goods or services before any expenses are deducted.

Shipping Container

A large container designed for transport and storage of goods by various modes of transportation, including ship, rail, and truck.

Planning Budget

A budget prepared for a specific level of activity, used for planning purposes.

Materials and Supplies

Items and components used in the manufacturing process or in the maintenance of equipment and facilities.