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Since secondary reinforcers are associated with established reinforcers, they are sometimes called
Transformational Leader
A leader who inspires followers to exceed their own self-interest for the good of the organization and can create a significant change in both followers and the organization.
Vision
The ability to imagine different and better conditions and ways to achieve them.
In-Your-Face Attitude
A direct, bold, and confrontational manner of behavior or communication.
Charisma
A quality of an individual that showcases magnetic charm or appeal, influencing others naturally and positively.
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