Examlex
Electronic storefronts,Internet malls,and exchanges are major B2B e-marketplaces.
Socio-cultural Factors
Elements that influence one's lifestyle and preferences, including family, education, religion, and social class, which marketers use to segment and target audiences.
Political Factors
Elements related to government actions, policies, and political stability that can impact business operations and market environments.
Standardization
The process of implementing and developing technical standards to ensure consistency and compatibility in products, services, or processes within an industry.
Global Strategy
A comprehensive plan developed by a business to operate internationally, focusing on factors like market entry, product adaptation, and global competition.
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