A Customer Service Approach That Focuses on Building Long-Term and Sustainable

question 69

Multiple Choice

A customer service approach that focuses on building long-term and sustainable customer relationships that add value both to the customers and the merchants best describes

• A) customer relationship management.
• B) mobile commerce.
• C) social marketing.
• D) social analytics.

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Definitions:

Partial Equilibrium

An economic analysis or condition where the equilibrium is studied for only a part of the market, keeping other parts constant.

Personal Computer Industry

A sector of the technology market that focuses on the manufacturing, distribution, and sale of personal computers and related software and hardware.

ATC Curve

The Average Total Cost curve represents the per-unit cost of production (fixed plus variable costs) at different levels of output.

Efficient

The optimal use of resources to achieve the desired ends with minimal waste or effort, often related to production and allocation.