Allowing for the Return of Unwanted Merchandise and Providing for Product

question 22

True/False

Allowing for the return of unwanted merchandise and providing for product exchanges are necessary to maintain customers' trust and loyalty.

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Definitions:

Two-Factor Theory

A psychological theory suggesting that employee satisfaction is influenced by motivation factors that enhance job satisfaction, and hygiene factors that can prevent dissatisfaction.

Hygiene Factors

Sources of job satisfaction such as salary, status, and security

Equity Theory

Theory that holds that motivation is based on our perception of fairness in comparison with others.

Referent Other

An individual or group that people compare themselves to for the purpose of evaluating their own behavior, abilities, or beliefs.