What Was the Most Important Service Provided by Harrah's Total

question 35

Multiple Choice

What was the most important service provided by Harrah's Total Rewards program?

• A) It provided Harrah's with a vast collection of high volume, real-time transaction data about its customers and their behaviors.
• B) The program served to reward customers with cash for their gaming.
• C) The program served to reward customers with comps for their gaming.
• D) Opulent accommodations and surroundings for loyal customers.

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Definitions:

Music Therapy

A therapeutic approach that uses music to address physical, emotional, cognitive, and social needs of individuals.

Alzheimer's Unit

A specialized care unit designed for patients diagnosed with Alzheimer's disease, focusing on their unique needs for safety, comfort, and support.

Biofeedback

A stress management technique that brings under conscious control bodily processes normally thought to be beyond voluntary command.

Groundedness

A state of being mentally and emotionally stable, fully present in the moment, and connected to reality.