The Primary Purpose of _____ Is to Communicate, Create Goodwill

question 72

Multiple Choice

The primary purpose of _____ is to communicate, create goodwill, and improve customer satisfaction and loyalty.

• A)sales promotion
• B)direct marketing
• C)public relations
• D)internal marketing
• E)advertising

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Definitions:

Return Buyers

Customers who make repeated purchases from a business, reflecting customer loyalty and satisfaction.

High Blood Pressure

A condition where the long-term force of the blood against artery walls is high enough that it may eventually cause health problems, such as heart disease.

American Medical Association

A professional association of physicians in the United States dedicated to promoting the art and science of medicine and the betterment of public health.

Binomially Distributed

A probability distribution of a variable that represents the number of successes in a fixed number of independent trials, with only two possible outcomes.