Which of the Following Statements Is True of Public Relations

question 43

Multiple Choice

Which of the following statements is true of public relations?

• A)This medium of promotion lacks credibility.
• B)The relative cost of public relations is very low.
• C)The absolute cost of public relations is very high.
• D)Public relations messages are subject to a lot of clutter.
• E)Public relations is ineffective in generating sales leads.

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Definitions:

Bounded Rationality

A basis for decision making that leads to a choice that is close to but not exactly the one that leads to the best possible economic outcome; the “good enough” method of decision making.

Closeout Sale

A type of sale with significantly reduced prices, aimed at clearing out inventory.

Energy Efficiency

The goal or strategy of reducing the amount of energy required to provide products and services, enhancing operational performance while reducing energy use.

Risk Averse

A tendency to prefer certainty over uncertainty, often by avoiding situations that involve risk.