Media Used to Reinforce Communications Messages That May Have Been

question 23

Multiple Choice

Media used to reinforce communications messages that may have been received from other forms of advertising are called:

• A)support media.
• B)source media.
• C)indirect communications.
• D)accessory advertising.
• E)category ads.

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Definitions:

Presbyopia

A common age-related condition where the eye's lens loses the ability to focus on close objects, necessitating reading glasses or bifocals.

Elasticity

The ability of an object or material to resume its normal shape after being stretched or compressed, indicating flexibility and resilience.

Lens

A transparent structure inside the eye that focuses light onto the retina to form images.

Photoreceptors

Specialized cells in the retina of the eye that are sensitive to light and enable vision by converting light into electrical signals that can be interpreted by the brain.