Which of the Following Statements Is True About Program Ratings

question 37

Multiple Choice

Which of the following statements is true about program ratings and share of audience measures?

• A)Program ratings are always higher than share of audience.
• B)Program rating is synonymous with share of audience.
• C)Share of audience is always higher than the program rating unless all of the households in a market have their set in use.
• D)Unlike share of audience measures, program ratings consider variations in the number of sets in use since they are based only on those households that have their sets in use.
• E)Program ratings are always equal to share of audience if less than 40 percent of the households are tuned in.

---

Definitions:

Hypochondriasis

A condition involving excessive preoccupation or worry about having a serious illness, often based on misinterpretation of bodily symptoms.

Phobic Disorder

Phobic disorder is a type of anxiety disorder characterized by an excessive and irrational fear of a specific object, situation, or activity.

Generalised Anxiety Disorder

A psychological disorder characterized by excessive worry and anxiety about various topics, events, or activities, lasting for six months or more.

Panic Disorder

A psychiatric disorder characterized by recurrent, unexpected panic attacks and ongoing concerns about having more attacks.