Which of the Following Statements Explain Why an Organization Would

question 4

Multiple Choice

Which of the following statements explain why an organization would want to use an external advertising agency?

• A)It reduces advertising and promotional costs for the client.
• B)It enables the client to gain more control of the promotional activities.
• C)It allows more access to the top management of the client firm.
• D)It helps provide a consistent and integrated global brand image.
• E)It provides the client with the services of highly skilled individuals.

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