The Fact That Some Consumers Want Flavored Bottled Water and Others

question 35

Multiple Choice

The fact that some consumers want flavored bottled water and others want it with added minerals provides an opportunity for _____ segmentation.

• A)socioeconomic
• B)benefit
• C)geographic
• D)psychographic
• E)demographic

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Definitions:

Profit

The financial gain achieved when the revenue gained from business activities exceeds the expenses, costs, and taxes needed to sustain the activity.

Economic Profit

The disparity between total income and total outlays, considering both manifest and concealed costs.

(P - ATC)q

The formula representing profit in economic terms, where P stands for price, ATC for average total cost, and q for quantity produced or sold.

Total Revenue

The total receipts from sales of a firm's goods or services.