Brand Identity Is Best Defined As

question 81

Multiple Choice

Brand identity is best defined as:

• A)a method of defining the percentage of loyal, impulsive, and need-based customers for a particular product.
• B)the process of taking the help of commercial market research agents to conduct a thorough market research before entering a market with unique products.
• C)a combination of the name, logo, symbols, design, packaging, and image of associations held by consumers.
• D)the process of creating new product lines within a company to expand and develop the company's product portfolio.
• E)a combination of print, guerilla, broadcast, and outdoor advertising to promote a company's products.

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Definitions:

PSPs

Post-synaptic potentials; changes in the membrane potential of the post-synaptic terminal of a neuron in response to neurotransmitters.

Sympathetic Nervous System

A part of the autonomic nervous system responsible for the body's 'fight or flight' response by increasing heart rate, blood pressure, and releasing adrenaline.

Broca's Aphasia

A neurological condition characterized by difficulties in speech production, often due to damage in the Broca's area of the brain.

MRI Scan

A medical imaging technique used in radiology to form pictures of the anatomy and the physiological processes of the body, using strong magnetic fields and radio waves.