Examlex
Unexpected touch points are unanticipated references or information about a company or brand that a customer or prospect receives that is beyond the control of the organization.
Risky Decisions
The process of making choices that involve uncertainty about the outcomes, where some possible outcomes have negative consequences.
Seeking Gains
The process of aiming to increase one's assets, knowledge, or status.
Cut Losses
The strategy of selling off or abandoning an asset or investment to prevent further loss or devaluation.
Gender Difference
Variations in characteristics, behaviors, physiological processes, or societal roles associated with being male or female.
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