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To change the link destination of an action button to another file, open the Action Info dialog box, click the Hyperlink to option button, click the Hyperlink to arrow, and then click Other PowerPoint Presentation or Other File. _________________________
Geographic Targeting Strategy
A marketing approach that entails selecting market segments based on their geographic location to tailor marketing efforts and products to local preferences or needs.
Differentiated
The strategy of making a product or service stand out from competitors through distinctive qualities or features.
Concentrated
Focusing resources or efforts on a limited area or segment, often to achieve a more significant impact or deeper understanding.
Niche
A specialized segment of the market for a particular kind of product or service.
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