Examlex
A core competence is something that a company does well internally.
Mental Links
The connections between concepts, ideas, or pieces of information stored in memory.
Concepts
General ideas or understandings that individuals have about something, which are used to categorize and interpret information.
Schema's Tendency
The propensity of cognitive schemas, which are frameworks for understanding the world, to influence perception and memory in a consistent direction.
Salience
The quality of being particularly noticeable or important; something that stands out in a person's perception or attention.
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