________ Refers to Systems That Automate Requests,complaints,product Returns,and Information Requests

question 21

Multiple Choice

________ refers to systems that automate requests,complaints,product returns,and information requests.

• A) Data warehouse
• B) Enterprise marketing management
• C) Customer service and support
• D) Execution management
• E) Sales force automation

---

Definitions:

Internal Rate

Often referring to the internal rate of return (IRR), it is the discount rate that makes the net present value (NPV) of all cash flows from a particular project equal to zero.

Capital Investment

Funds spent by a company to acquire or upgrade physical assets to further its long-term goals and operations.

Present Value

The value of a future amount of money in today's dollars, calculated by applying a discount rate to account for the time value of money.

Net Present Value

The difference between the present value of cash inflows and outflows over a period of time, used in capital budgeting to assess the profitability of investments.