Once a Company Has Established Its Target Market and Identified

question 145

Multiple Choice

Once a company has established its target market and identified its competitive advantage, what can it create?

• A) marketing mix
• B) advertising mix
• C) marketing strategy
• D) promotion strategy

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Definitions:

Legitimizing Myths

Explanations used to justify why people in power deserve to be in power.

Self-Interest

The consideration of one's own advantages or well-being above those of others or the collective.

Vision

The faculty or state of being able to see, as well as the perception of the environment and the ability to interpret the surrounding visuals.

Leisure

refers to free time spent away from business, work, domestic chores, and education, as well as necessary activities such as eating and sleeping.