What Are the First Two Steps in the Consumer Decision-Making

question 85

Short Answer

What are the first two steps in the consumer decision-making process?

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Definitions:

Effective

Achieving intended results or outcomes efficiently and successfully.

Meeting

A gathering of individuals for discussion, decision-making, or some purposeful activity.

Social Environment

The immediate physical and social setting in which people live or in which something happens or develops, including the culture that the individual was educated or lives in, and the people and institutions with whom they interact.

Physical Setting

The tangible, physical environment where activities or events occur, including its layout, design, and ambient features.