When Researchers Visited 32 Pubs in One City They Ordered

question 210

Multiple Choice

When researchers visited 32 pubs in one city they ordered beers and recorded observations on napkins and pieces of newspaper. The reason they kept records in this way was:

• A) to be able to determine experimenter effects at a later point in time.
• B) to make sure that their intentions were not obvious to those they were observing.
• C) to conduct a double-blind study in each of the pubs.
• D) to make sure the study had test-retest reliability.

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Definitions:

Competition Driven

A market situation where businesses are highly motivated to outperform their rivals in order to gain greater market share and customer loyalty.

Competitive Advantages

Attributes or circumstances that allow a company or country to produce goods or services at a lower price or in a more desirable manner than competitors.

Previously Introduced

Refers to items or concepts that have been mentioned or brought to attention earlier in a discussion or document.

Numerous Defects

A condition where a product or system has many faults or flaws, affecting its quality or performance.