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A Variation of the Counterconditioning Procedure Used in the Treatment

question 213

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A variation of the counterconditioning procedure used in the treatment of Peter's fear of rabbits has been used to treat adult phobias. This variation is called:


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Innovative Concepts

Original ideas or approaches that break from the norm or introduce new possibilities in products, services, or business models.

Competitive Advantage

The favorable position a business achieves through offering superior value to its customers as compared to competitors, often leading to greater sales or margins.

Cost Leadership

A strategic approach where a company aims to become the lowest-cost producer in its industry, often leading to competitive pricing.

Product Differentiation

A strategy that businesses use to highlight the unique features and benefits of their products or services, distinguishing them from competitors in the market.

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