Examlex
An effective way to influence attitudes is to have the argument or product endorsed by someone who is admired or attractive.
Beta
An indicator of the level of fluctuation, or inherent risk, of an asset or collection of assets relative to the overall market.
Zero-Investment Portfolio
A portfolio of zero net value, established by buying and shorting component securities, usually in the context of an arbitrage strategy.
Positive Expected Return
A projection that an investment will yield a return above the initial outlay.
Risk-Free Arbitrage
The practice of profiting from price differences in different markets or forms without risk.
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