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In Chapter 4 (The Brain: Source of Mind and Self), we learned that the cerebellum, which was once considered just a motor centre, also plays a part in higher cognitive tasks. Using the information from the rabbit eye blink study in Chapter 10 (Memory?), explain how the cerebellum plays a role in memory. What kind of memory seems to involve the cerebellum? Analyze the conditioning procedure (Chapter 7: Learning and Conditioning) that Richard Thompson used in order to test his hypothesis.
Rational Persuasion Strategy
Pursues change through empirical data and rational argument.
Legitimate Power
Legitimate power is the capacity to influence other people by virtue of formal authority, or the rights of office.
Cost-Benefit Value
The evaluation of the advantages (benefits) and disadvantages (costs) associated with a particular action or decision.
Managing Planned Change
Managing planned change involves the systematic process of implementing new methods, practices, or directions within an organization to improve efficiency or adapt to new market conditions.
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