Adopter Categories Are Classifications of Individuals Within a Market on the Basis

question 80

Multiple Choice

Adopter categories are classifications of individuals within a market on the basis of their innovativeness.Recently Apple introduced the iPhone for which people waited in long lines before the doors opened.According to experts these 2.5% of people who bought the iPhone are categorized as:

• A) early adopters.
• B) innovators.
• C) early majority.
• D) late majority.
• E) laggards.

Identify key elements that contribute to the longevity and success of social movements.

Predict future trends in significant social movements such as the labour and women's movement.

Examine factors leading to differences in unionization levels between countries.

Synthesize major theories of social movement to understand diverse perspectives on social mobilization.

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Definitions:

Work Centre

A specific location where work tasks are performed, often designated for a particular process or operation within a manufacturing or office environment.

Flow Time

The total time a product or information takes to go through a process from start to completion.

Lateness

The measure of delay for a task, project, or shipment, quantifying how much later it is completed or delivered than originally planned or scheduled.

Functionality Review

An evaluation process to ensure a product, system, or process meets necessary functionality requirements and specifications.