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The Diversity of Cultures Around the World Is Also Reflected

question 8

Essay

The diversity of cultures around the world is also reflected in languages and communication.When KFC translated its slogan "Finger Licking Good" it became "Eat your fingers" in Chinese; similarly "Pepsi is for Generations" became "your grandparents will come out of the grave to drink Pepsi." Studies showing how linguists have divided the study of spoken or verbal language demonstrate how verbal and non-verbal communication can have an impact on marketing around the world.

Grasp the concept of brand equity and its importance to manufacturers.
Grasp the potential negative consequences of brand dilution.
Recognize strategies for increasing perceived value and maintaining contact with loyal customers.
Understand the various criteria and definitions related to death, including whole brain death, clinical death, and vegetative states.

Definitions:

Correspondence Principle

The principle whereby the structures of workplaces are reflected in the structures of schools.

Bowles and Gintis

Two economists known for their work on the correspondence theory, examining the relationship between education and the economy.

Social Class Mobility

The ability for individuals or groups to move within or between social hierarchies in a society.

Objective Impossibility

A situation in which it is not possible to perform a contract due to circumstances beyond the control of all parties.

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