Examlex
The diversity of cultures around the world is also reflected in languages and communication.When KFC translated its slogan "Finger Licking Good" it became "Eat your fingers" in Chinese; similarly "Pepsi is for Generations" became "your grandparents will come out of the grave to drink Pepsi." Studies showing how linguists have divided the study of spoken or verbal language demonstrate how verbal and non-verbal communication can have an impact on marketing around the world.
Correspondence Principle
The principle whereby the structures of workplaces are reflected in the structures of schools.
Bowles and Gintis
Two economists known for their work on the correspondence theory, examining the relationship between education and the economy.
Social Class Mobility
The ability for individuals or groups to move within or between social hierarchies in a society.
Objective Impossibility
A situation in which it is not possible to perform a contract due to circumstances beyond the control of all parties.
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