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For Some Consumer Products Such as Cigarettes,soft Drinks,and Candy That

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For some consumer products such as cigarettes,soft drinks,and candy that have a low per-unit cost,income is often a more valuable segmentation variable than population.


Definitions:

Low-Income Children

Refers to children living in families with incomes below the federally defined poverty level, affecting their access to resources and opportunities.

Suniya Luthar

A researcher known for her work on the impact of socio-economic status on mental health and resilience among adolescents.

Affluent Suburban

Referring to wealthier areas located on the outskirts of a city that are characterized by higher-income households.

Desirable Neighborhoods

Areas that are preferred for living due to their advantageous conditions, such as safety, amenities, and aesthetic appeal.

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