Which Automaker Was Described as Using an Ethnocentric Approach to Setting

question 39

Multiple Choice

Which automaker was described as using an ethnocentric approach to setting prices in the United States?

• A)Toyota
• B)Nissan
• C)Volkswagen
• D)Mercedes
• E)Lexus

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Definitions:

Gift Card Expense

The cost recognized by a company when a gift card is redeemed, reflecting the reduction in liability and recognition of revenue or expense.

Redeemed

The process of paying off or buying back something, often referring to repaying the principal amount of bonds or preferred stocks.

Product Warranty

A product warranty is a promise made by a seller to a buyer to repair or replace a product within a specified period if it fails to meet the terms of the warranty.

Warranty Repairs

Services provided to fix defects in goods sold within a specified period, at no cost to the customer, under the terms of a warranty agreement.