When the Subheads and Body Copy of an Advertisement Are

question 74

Multiple Choice

When the subheads and body copy of an advertisement are localized,not simply translated,is an example of:

• A) local advertising.
• B) global advertising.
• C) pattern advertising.
• D) advocacy advertising.
• E) stereotype advertising.

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Definitions:

IUPAC Name

The systematic naming convention for chemical substances designed by the International Union of Pure and Applied Chemistry.

Alkene

Organic compounds that contain at least one carbon-to-carbon double bond, characterized by the formula CnH2n.

Alkene

A hydrocarbon that contains at least one carbon-carbon double bond, characterized by the general formula CnH2n.

Heat Of Hydrogenation

The heat released during the addition of hydrogen to a double or triple bond in unsaturated hydrocarbons.